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I'm a data scientist. I build models in R and Python, I've validated market data for an IPO filing, and most of my week is spent separating signal from noise for clients. So when someone tells me their new software is "powered by AI," my first question is always the same: powered how? Most of the time, the honest answer is a chatbot with a nicer logo. My take, after years of building models for a living: a lot of what's being sold to businesses as AI is marketing. The real br